Car Blog

A blog covering the auto industry with test drives and commentary on articles from other sites

Dodge Viper ACR wins first ever Performance Car of Texas Award

Members of the Texas Auto Writers Association (TAWA) named the Dodge Viper ACR (American Club Racer) as “Performance Car of Texas” at the 2010 Spring Challenge, the organization’s annual passenger-car competition.

The Spring Challenge event was held May 3 at Texas Motor Speedway and featured more than 50 vehicles from various manufacturers, all vying for a top award from 40 of the TAWA journalists in attendance.

The Viper ACR was one of only eight vehicles honored in this year’s list of various categories. Automotive media evaluated vehicles in side-by-side comparisons, and the top awards were given based on individual impressions and by secret ballot. The Viper ACR was chosen as top performer on the 1-mile infield road course against several performance vehicles.

“The Dodge Viper ACR is the worthy recipient of our first Performance Car of Texas award,” said Michael Herzing, President – Texas Auto Writers Association and publisher of LetsTalkWheels.com. “By topping some of the toughest competitors in today’s performance car marketplace, we feel this award is a real testament to the Dodge Viper’s superior level of overall performance.”

Introduced in 2008, the Dodge Viper ACR is powered by the venerable 8.4-liter, V-10 engine with 600 horsepower and 560 lb.-ft. of torque, resulting in benchmark performance including 0-60 mph acceleration in less than 4 seconds, quarter-mile time in the mid 11-second range and 0-100-0 mph in 11 seconds flat.

“It is a great honor to see the Texas Auto Writers Association recognize the Dodge Viper ACR for this significant award,” said Ralph Gilles – President and CEO, Dodge Brand, Chrysler Group LLC. “At Dodge, we’re extremely proud of what the Viper represents within the performance car market, and this award helps us continue to tell the story of America’s ultimate, street-legal sports car.”


Dodge: The full-of-life brand delivers more style, capability and value

The Dodge brand is charging into the 2010 New York International Auto Show with its upgraded product portfolio, including new lifestyle packages designed to meet the needs of new 2010 Dodge Grand Caravan, Dodge Caliber, Dodge Avenger, Dodge Charger, Dodge Journey and Dodge Nitro model customers. In addition, the 2010 Dodge Challenger celebrates 40 years of modern muscle-car design and performance with all-new Furious Fuchsia R/T Classic and SRT8® editions at this year’s auto show.

“In time for April’s ‘Minivan Month,’ the Dodge brand is adding the new Dodge Grand Caravan Crew model, loaded with our most popular features including segment-exclusive Stow ‘N Go seating and storage system, iPod Control and Parkview rear back-up camera,” said Ralph Gilles–President and CEO, Dodge Brand, Chrysler Group LLC. “And to maximize the unique lifestyles of our Dodge customers and large number of brand enthusiasts, the complete 2010 Dodge lineup features new lifestyle packages designed and engineered to deliver outstanding value though combinations of class-leading innovation, thoughtful features, safety, technology, more power, style and, ultimately, driving excitement.”

The entire lineup of 2010 Dodge brand lifestyle packages will arrive at Dodge dealerships nationwide in the spring of 2010.

All-new Hero and Crew models deliver more performance and expressive styling to the 2010 Dodge Grand Caravan lineup

The Dodge Grand Caravan–the original family room on wheels with more than 26 years of unsurpassed leadership and more than 12 million vehicles sold–offers customers two new performance-focused and tech-savvy minivan models, packaged with even more features that are designed to add value and meet the different lifestyle needs of every family.

For the young family seeking convenience, utility and affordability, the all-new 2010 Dodge Grand Caravan Hero features a powerful 3.8-liter V-6 engine with 197 horsepower (147 kW) and a six-speed Auto Stick transmission. Based on the Dodge Grand Caravan SE model, the new Hero model adds more standard equipment, including the minivan-first Stow ‘N Go® seating-and-storage system, 16-inch aluminum wheels, Electronic Stability Control (ESC), power-adjustable heated mirrors, side-curtain air bags, tri-zone climate control, sunscreen glass, power second- and third-row vents, roof rack, Satin Silver center bezel, leather-wrapped steering wheel and shifter knob, steering-wheel-mounted audio controls, six-speaker sound and SIRIUS Satellite Radio. Entertainment Group I, which features a 9-inch overhead DVD screen, Media Center(TM) 430 touch-screen radio with 30-gigabyte hard drive and Parkview® rear back-up camera, also is available.

With more power, 17 city / 25 highway miles per gallon (mpg) fuel economy label and a vast array of technology features, the all-new 2010 Dodge Grand Caravan Crew model targets customers looking for next-level performance, technology, style and value. The Dodge Grand Caravan Crew model includes a 251 horsepower (189 kW) aluminum 4.0-liter engine, six-speed Auto Stick transmission, 17-inch aluminum wheels, minivan-first power-sliding doors and power liftgate, segment-exclusive Stow ‘N Go seating and storage system, Media Center 430 touch-screen radio with 30-gigabyte hard drive and Parkview(TM) rear back-up camera, iPod® Control, auto-dimming rearview mirror, SIRIUS Satellite Radio, leather-wrapped steering wheel and shift knob, steering-wheel mounted audio controls, power-adjustable pedals, chrome crosshair grille and exterior accents, and fog lamps. Uconnect(TM) Phone with voice commands and the innovative Entertainment Group II, with segment-exclusive second- and third-row 9-inch DVD screens also are available.

New 2010 Dodge Charger models: more power, value and refinement

Delivering more excitement, functionality and value, the 2010 Dodge Charger offers several all-new packages targeted at individual customer lifestyles and upgraded with more popular customer features, including available all-wheel-drive capability at a more affordable price.

The new Dodge Charger 3.5 model gives customers looking for style, convenience and affordability a slew of standard features, including a 24-valve 3.5-liter V-6 engine, ESC, Anti-lock Brake System (ABS), all-speed traction control, SIRIUS Satellite Radio and chromed crosshair grille.

For customers looking for more all-weather capability and value, the 2010 Dodge Charger 3.5 AWD includes all the standard features of the rear-wheel-drive model and adds an advance all-wheel-drive system. The Dodge Charger’s all-wheel-drive system features an active transfer case and exclusive front-axle disconnect for maximum efficiency. No other major manufacturer offers these two independent technologies together. The unique system seamlessly transitions between rear-wheel drive and all-wheel drive with no driver intervention. When all-wheel drive is not required, the system automatically disconnects the front axle to maximize fuel economy, while still delivering the outstanding performance and handling inherent in rear-wheel drive.

Delivering solid performance, handling and utility, the all-new 2010 Dodge Charger Rallye model gives customers who require efficiency, more aggressive styling and improved on-road handling than the model it replaces. The all-new Dodge Charger Rallye includes a 3.5-liter V-6 engine, touring-tuned suspension, 18-inch aluminum wheels, rear sway bar and rear deck-lid spoiler. For even more style, 20-inch chrome-clad aluminum wheels with P245/45R20 Goodyear Eagle RS-A all-season performance tires are available.

For customers who want even more comfort and convenience with great tunes, the all-new Rallye Chrome & Leather package includes all the features of the Dodge Charger Rallye model and adds Royale leather seats, 18-inch chrome-clad aluminum wheels, power leather-trimmed heated front seats, leather-wrapped steering wheel and shift knob, dual-zone automatic temperature control, automatic headlamps, express-up/down front windows and Boston Acoustics six-speaker system with 276-watt Digital Signal Processing (DSP) amplifier. All-wheel drive with active transfer case and front-axle disconnect is available.

With its performance, handling, technology and legendary 5.7-liter HEMI® V-8 engine with fuel-saving Multi-displacement System (MDS) technology, the new 368 horsepower (274 kW) 2010 Dodge Charger R/T is the very definition of an authentic, modern, muscle sedan. New standard equipment in the Dodge Charger R/T includes the Media Center 430 touch-screen radio with 30-gigabyte hard drive for media storage, iPod Control, Uconnect Phone for hands-free calling, auto-dimming rearview mirror and rear deck-lid spoiler. Available options include 20-inch chrome-clad aluminum wheels with all-season performance tires and Dodge Charger’s exclusive all-wheel-drive system with active transfer case and front-axle disconnect.

For the customer who demands power and technology with premium audio, the new 2010 Dodge Charger with R/T Chrome & Tunes package includes the equipment from the Dodge Charger R/T and adds 18-inch chrome-clad wheels, security alarm, Electronic Vehicle Information Center (EVIC), “Fuel-saver Mode” display, steering-wheel-mounted audio controls, HomeLink universal transceiver, remote start, LED-illuminated cup holders and door map pockets, and a 5.1-channel Boston Acoustics eight-speaker audio system with 368-watt Digital Signal Processing (DSP) amp. Available options include 20-inch chrome-clad aluminum wheels with all-season performance tires and Dodge Charger’s exclusive all-wheel-drive system with active transfer case and front-axle disconnect.

With 372 horsepower (277 kW) and 400 lb.-ft. (542 N*m) of torque, the R/T Super Track Pak handling package adds maximum driving excitement to the popular R/T Road & Track package and includes 20-inch Goodyear Eagle F1 Super Car tires, front and rear Nivomat self-leveling shock-absorbers, a larger rear-stabilizer bar, a 3.06 rear-axle ratio and less-intrusive ESC.

Furious Fuchsia Celebrates Four Decades Of Dodge Challenger Performance

Two of the wildest and rarest 2010 Dodge Challenger special editions will soon be available to Dodge fans and collectors to commemorate 40 years of Dodge Challenger performance: the 2010 Dodge Challenger R/T Classic and Challenger SRT8 Furious Fuchsia editions. With Furious Fuchsia Pearl Coat exterior paint and all-new Pearl White leather performance seats, these limited-edition Dodge Challengers deliver the best of modern American muscle-car characteristics–unmistakable design, world-class handling, powerful HEMI V-8 engines and technology–now in one of the most significant hues.

Based on the powerful 2010 Dodge Challenger R/T, the Dodge Challenger R/T Classic Furious Fuchsia edition features dual throwback A-line body-side R/T stripes in Matte Black or Bright White. Completing the look are “Challenger” fender badges in classic script, large 20-inch polished-aluminum heritage wheels with all-season performance tires, classic egg-crate grille with heritage “R/T” badge, body-color rear spoiler, functional hood scoop and bright racing style fuel-filler door.

On the interior, the trapezoidal theme of the door panel and gauge cluster, dark headliner and slanted shifter console are inspired by the original Dodge Challenger. Inspiration from the past continues with exclusive Pearl White performance seats accented with Dark Slate Gray and Furious Fuchsia French-seamed stitching as a factory-installed option. Monotone Dark Slate Gray leather performance seats and center console armrest with Furious Fuchsia accent stitching are standard.

When paired with the Tremec six-speed manual transmission, the 2010 Dodge Challenger R/T Classic Furious Fuchsia edition includes the performance-minded Track Pak with precision-shift “pistol-grip” shifter, anti-spin 3.92 differential and a performance-tuned dual exhaust with two low-restriction bottle resonators for maximum “throatiness.” And when it’s time to deliver, the Furious Fuchsia R/T Classic can accelerate from 0-60 mph in less than 6 seconds with its powerful 376 horsepower (280 kW) and 410 lb.-ft. of torque (556 N*m) 5.7-liter HEMI V-8 engine.

The 400 ultra-exclusive 2010 Dodge Challenger SRT8 Furious Fuchsia versions deliver even more punch with a 6.1-liter HEMI V-8 engine–with engine block lacquered in original HEMI Orange paint–producing 425 horsepower (317 kW) and 420 lb.-ft. (569 N*m) of torque, performance-tuned ride and handling, benchmark braking and race-inspired interior with unique SRT-designed appointments.

The limited-production Dodge Challenger SRT8 in Furious Fuchsia is based on the 2010 Dodge Challenger SRT8 and features several standard equipment upgrades, including all-new Pearl White leather SRT performance seats with Furious Fuchsia accented stripe, unique 20-inch SRT forged-aluminum wheels with Satin Black accents, serialized dash plaque indicating the limited production series of 400 and retro-inspired chromed quad-exhaust tips.

New 2010 Dodge Journey models: more capability, value and refinement

Delivering more excitement, functionality and value, the 2010 Dodge Journey SXT with the Crew package includes upgraded features to give customers everything they need at a value they can afford.

A true family vehicle loaded with comfort, premium amenities and refinement–the new 2010 Dodge Journey Crew adds even more features to the already well-equipped Dodge Journey SXT model, including the 5+2 Flexible Seating Group for seven-passenger seating, automatic climate control, premium gauge cluster, SIRIUS Satellite Radio, auto-dimming rearview mirror, remote start, Electronic Vehicle Information Center (EVIC), HomeLink universal transceiver and six premium speakers with subwoofer. In addition to its 3.5-liter V-6 engine with six-speed Auto Stick transmission, the Dodge Journey Crew package features 19-inch chromed aluminum wheels with all-season tires and performance-tuned suspension. MSRP for the 2010 Dodge Journey Crew is $27,495 (including $675 destination).

For luxury-minded customers who want it all, the Dodge Journey R/T now adds even more standard capability and comfort with the leather-trimmed 5+2 Flexible Seating Group for seven-passenger seating and rear-zone climate control. MSRP for the 2010 Dodge Journey R/T is $28,470 (including $675 destination).

All six-cylinder Dodge Journey models offer all-weather AWD capability with an Electronically Controlled Coupling (ECC) for instant torque transfer to the rear wheels when needed. The ECC delivers up to 50:50 front/rear torque bias for maximum all-weather traction.

The 2010 Dodge Journey is a 2010 Top Safety Pick according to the Insurance Institute for Highway Safety (IIHS).

2010 Dodge Caliber: all-new interior and new model lineup

The Dodge Car brand’s compact car gets an all-new refined interior for 2010. Executed with premium materials and detailed craftsmanship, Caliber has an all-new instrument panel design that features a more integrated look and improved ergonomics.

New for 2010 are an additional cubby storage space, center storage bin, larger climate controls and seamless passenger airbag cover. Bright Satin Silver accents add contrast to Dodge Caliber’s interior design, while chromed accents brighten heating, ventilation and air conditioning (HVAC) vents, shift bezel, door handles and cluster rings. New door-trim panels and center console with armrest split-lid feature padded soft-touch materials for improved passenger comfort.

In addition, the new 2010 Dodge Caliber features new lifestyle-oriented models (Express, Mainstreet, Heat, Uptown and Rush) bundled with more features.

For customers looking for efficiency and value, the new 2010 Dodge Caliber Express includes many useful customer-focused features, including standard Uconnect Phone, iPod Control, auto-dimming rearview mirror, SIRIUS Satellite Radio, power windows, mirrors and locks, 115-volt power outlet, cruise control, remote keyless entry, tonneau cover, air conditioning, four-wheel Anti-lock Brake System (ABS) and 2.0-liter 16-valve World Engine with fuel-efficient five-speed manual transmission capable of 31 mpg on the highway. MSRP for the 2010 Dodge Caliber Express is $17,510 (including $630 destination).

The new Dodge Caliber Mainstreet offers the features of the Dodge Caliber Express with added capability and style featuring standard 17-inch aluminum wheels, chromed crosshair grille, body-color door handles, fog lamps, folding front-passenger seat, 60/40 split-folding and reclining rear seat, touring suspension, tachometer and 2.0-liter 16-valve World Gas Engine with second-generation Continuously Variable Transmission (CVT2). MSRP for the 2010 Dodge Caliber Mainstreet is $18,690 (including $630 destination).

For customers looking for capability combined with added technology and refinement, the new Dodge Caliber Uptown adds automatic climate control, heated front seats, five-passenger leather seating, power driver’s seat and four-wheel Anti-lock disc Brakes (ABS) to the Caliber Mainstreet. The Premium Sound Group kicks-up the tunes with the MusicGate Power(TM) nine-speaker Boston Acoustics system, steering-wheel mounted audio controls and two articulating liftgate speakers. MSRP for the 2010 Dodge Caliber Uptown is $20,625 (including $630 destination).

Compact car buyers looking for a sportier ride have two options from which to choose. The all-new Dodge Caliber Heat model takes the Caliber Mainstreet model and adds a sport-tuned suspension, 18-inch polished-aluminum wheels, four-wheel Anti-lock disc Brakes (ABS), performance steering, color-keyed instrument panel and seats, B- and C-pillar blackout accents and five-speed manual transmission. MSRP for the 2010 Dodge Caliber Heat is $18,625 (including $630 destination).

And for more power, Dodge Caliber Rush includes a unique five-speed manual transmission mated to a larger 2.4-liter World Gas Engine with 172 horsepower (128 kW) and 165 ft.-lb. (224 N*m) of torque. Equipment differences from the Caliber Heat include 18-inch chrome-clad wheels, SRT-designed spoiler, automatic climate control, Premium Sound Group, Media Center 430 radio with touchscreen and 30-gigabyte hard drive. A CVT2 with Auto Stick is optional. MSRP for the 2010 Dodge Caliber Rush is $20,625 (including $630 destination).

All-new Dodge Nitro model lineup gives more bang for your buck

The Dodge Nitro lineup has been revised and renamed for 2010, offering new exterior and interior styling and new standard features and safety and security equipment for 2010. These new models (Heat, Detonator and Shock) provide Nitro customers with more standard content and style with 20-inch aluminum wheels, sunscreen glass and monochromatic exterior paint.

The all-new 2010 Dodge Nitro Heat adds to the previous entry-level model with 20-inch aluminum wheels, body-color grille with bright billets, sunscreen glass and monochromatic exterior paint. The quality-proven 3.7-liter V-6 engine delivering 210 horsepower (157 kW) and 235 lb.-ft. (319 N*m) of torque is available in 4×2 and 4×4 models. MSRP for the 2010 Dodge Nitro Heat 4×2 is $22,335 (including $745 destination).

The Dodge Nitro Detonator packs a punch with 23 percent more horsepower and 12 percent more torque than the Dodge Nitro Heat model. With its standard aluminum 4.0-liter overhead cam V-6 engine, the Nitro Detonator delivers 260 horsepower (194 kW) and 265 lb.-ft. (359 N*m) of torque to the road with a five-speed automatic transmission. The new Dodge Nitro Detonator model features 20-inch platinum-clad aluminum wheels, eight premium speakers with subwoofer, remote start and Parksense® rear-park assist. MSRP for the 2010 Dodge Nitro Detonator 4×2 is $26,495 (including $745 destination).

The Dodge Nitro Shock adds unique 20-inch aluminum premium-painted wheels, heated leather seats and a sun roof to the Nitro Detonator model. MSRP for the 2010 Dodge Nitro Shock 4×2 is $27,495 (including $745 destination).

The new 2010 Dodge Nitro lineup is now available in nine exterior colors, including Detonator Yellow Clear Coat (late availability).

New 2010 Dodge Avenger Express model is loaded with value

The new 2010 Dodge Avenger Express model enhances the sedan’s aggressive Dodge styling, adds to its innovative interior features and continues to deliver high levels of reliability and excellent fuel efficiency of 30 miles per gallon (mpg) on the highway.

The all-new Dodge Avenger Express model delivers even more customer value with a wide array of standard features. This new model bundles many popular customer convenience features including power driver’s seat, heated premium cloth seats, heated exterior mirrors, leather-wrapped steering wheel and shift knob, chromed interior accents, Media Center 430 radio with touchscreen and 30-gigabyte hard drive, steering-wheel mounted audio controls, six speakers, 17-inch aluminum wheels, chromed crosshair grille and 2.4-liter World Gas Engine with automatic transmission. MSRP for the 2010 Dodge Avenger Express is $21,970 (including $740 destination).

The 2010 Dodge Avenger equipped with ESC is a 2010 Top Safety Pick according to the IIHS.

The ultimate American performance car icon: Dodge Viper SRT10

For the final year of production for the current-generation Dodge Viper SRT10, Dodge plans to deliver a vehicle lineup like no other since the introduction of the iconic American sports car in 1992.

The heart of the 2010 Dodge Viper SRT10 remains the venerable 8.4-liter (510 cu. in.) V-10 engine that produces 600 (450 kW) horsepower and 560 lb.-ft. (760 N*m) of torque. Benchmark performance numbers, including 0-60 mph in less than 4 seconds, quarter-mile time in the mid 11-second range and 0-100-0 mph in 11 seconds flat and a top speed of 202 mph, continue to prove how the serious, race-inspired, street-legal two-seater performs without apology.

Body style offerings remain unchanged with the availability of Roadster and Coupe models along with the ACR (American Club Racer) package. Production began in March, and approximately 500 vehicles will be built for the 2010 model year.

With the introduction of two new exterior colors–Toxic Orange Pearl Coat and Bright Silver Metallic Clear Coat–Dodge Viper SRT10 is now available in 12 different colors, the most regularly available choices in one model year. And with six stripe options in the new wider configuration, five different interior color combinations, four different wheel choices and three available interior bezels; the 2010 Viper SRT10 will be available in more than 7,600 combinations–the most for any one model year–significantly adding to the exclusivity of each car like never before.

New across the Viper lineup is a shorter fifth-gear ratio (changing from 0.74 to 0.80) for improved high-speed acceleration and higher straightaway speeds. Acceleration from 0-200 mph has improved by 14 seconds. This improvement is a direct result of the Chrysler Group LLC Street and Racing Technology team’s experience at the 12.9-mile Nurburgring Nordschleife circuit in Germany, where during the lap-record run in 2008, it was found that a revised gear ratio would have resulted in higher top gear acceleration and a quicker lap time.

Viper SRT10 ACR

The Dodge Viper SRT10 ACR receives a new short-throw shifter in 2010 for enhanced driver experience and better performance. The rear wing profile and end plates are redesigned to further optimize the vehicle aerodynamics and improve rear yaw downforce. These changes, combined with the new fifth-gear ratio, result in an increase to the top speed of 4 mph (to 184 mph for the ACR model).

The enhanced four-wheel independent suspension features high-performance aluminum control arms and knuckles, and KW suspension with two-way adjustable competition coil-over shock absorbers with remote reservoirs.

The aerodynamic package features a carbon fiber “fanged” splitter in front and adjustable carbon-fiber wing with seven-position stanchions that allow as much as 1,000 lbs. of downforce at 150 mph. Lightweight wheels, two-piece slotted StopTech brake rotors and Michelin PS Cup tires round out the Dodge Viper ACR package.

New Special, Limited-edition Dodge Viper Models

Numerous special, limited-edition models are planned for the 2010 model year, including the Dodge Viper ACR 1:33 Edition, which will pay tribute to the new production car lap record set on Nov. 24, 2009 at Laguna Seca raceway. The unique two-tone Black Clear Coat/Red Clear Coat exterior color scheme on this model is the opposite form of the original Viper ACR. Interior features include piano black console bezels with red gauge highlights complemented with red accent stitching in the seats. Only 33 cars will be produced as 1:33 Edition Viper ACR models.

Additional special edition models will be announced closer to their individual introductions.


Ram 1500 named Trailer Boats Magazine 2010 Tow Vehicle of the Year

Editors cite Ram’s powerful 5.7-liter HEMI engine, innovative storage ideas and the “unparalleled ride comfort” from Ram’s coil-spring, multi-link rear suspension.

Trailer Boats magazine today announced that it has chosen the Ram 1500 as its 2010 Tow Vehicle of the Year.

The magazine’s of-the-year honor, significant to a large pickup customer demographic segment, will add to the Ram’s growing list of top automotive awards.

“We’re honored,” said Ram Truck Brand President and CEO Fred Diaz. “The bond between boaters and their pickup trucks is inseparable. We recognize trailer-boating places big demands on the capability of a truck, and our Ram Truck team has delivered the best truck for those customers.

“The Ram Truck Brand has put a great deal of emphasis on reaching out to outdoorsmen and women,” added Diaz. “Boating, as well as hunting, camping and fishing enthusiasts will be getting many opportunities to take a close-up look at Ram Trucks this year as we criss-cross the nation in a 50-event Ram Master Sportsman’s Tour.”

The 28th annual tow vehicle competition included a trio of 2010 half-ton pickups with crew-size cabs and the largest available gasoline engines, all in four-wheel-drive configurations. Each was tested while towing the same Mako 234 Center Console boat and trailer weighing about 6,000 pounds.

“This year the editors focused on light-duty pickups,” said Jim Hendricks, publisher and editorial director of Trailer Boats magazine. “This class has experienced dramatic improvements in features and ride quality over the past few years, with beefed-up tow ratings approaching those traditionally associated with heavy-duty pickups.

“The Ram 1500 with the 5.7L Hemi not only reflects this trend, but its smooth and powerful performance scored consistently high during our examination,” added Hendricks. “The ride, handling and braking of the Ram 1500 – in both towing and non-towing situations – scored highest among the competitors,” said Hendricks. “After a full evaluation lasting more than two weeks, the editors of Trailer Boats voted the Ram 1500 as the 2010 Tow Vehicle of the Year.”

The test results are detailed in the April 2010 issue of Trailer Boats (on sale now), with coverage going live online at www.TrailerBoats.com beginning April 5.

The Ram Truck Brand continues to raise the bar with the most powerful and capable light-duty pickup truck in the segment with the 2010 Ram 1500.

With its bold exterior design, refined interior, engineering excellence, superb innovation and best-in-class features, amenities and ride quality, the Ram 1500 is a game changer in terms of its ability to “outsmart” and “out-tough” the competition.

The Ram 1500 ranks at the top of Strategic Vision 2009 Total Quality Index(TM)(TQI) in the full-size truck segment. According to the survey, the Ram 1500 leads the way with the highest Total Quality score of any truck in the 15-year history of the study.

In addition to winning Strategic Vision’s TQI, the Ram 1500 has earned 20 key awards since its introduction. Other awards include:

– American Hunter Golden Bullseye Award – 2010 Vehicle of the Year
– Automobile magazine – 2010 All-Stars Ten Best
– International Car of the Year (ICOTY) – 2009 International Truck of the Year
– Texas Auto Writer’s Association (TAWA) – 2009 Full-Size Pickup Truck of Texas
– MotorWeek – Driver’s Choice Awards (2009 and 2010)
– Maxim – Achievement in Party-Enabling Technology (RamBox)
– Edmunds’ Inside Line – A 2009 Editor’s Most Wanted
– Edmunds’ Inside Line – Best Full-size Pickup Truck
– Consumer Guide – Large Pickup – Best Buy for 2009
– Cars.com – Work Truck of the Year
– Truckin’ magazine – Truck of the Year
– Autobytel.com – 2009 MyRide/Autobytel Editors’ Choice Awards – Truck of the Year
– Ward’s AutoWorld – Interior of the Year
– Rocky Mountain Automotive Press Association – Truck of the Year
– New England Motor Press Association (NEMPA) – Best-in-Class Pickup Award
– Ward’s AutoWorld – Ward’s 10 Best Engines of 2009 (2009 Ram 5.7-liter HEMI® engine)
– Automobile Journalists Association of Canada – Best New Pickup
– AutoPacific’s Vehicle Satisfaction Award
– Sobre Ruedas – Sobre Ruedas Best Pickup Truck for ’08

For 2010, Ram 1500′s towing capability has increased to 10,450 pounds. Combining Ram’s legendary 5.7-liter HEMI® V-8 engine and the segment-exclusive multi-link coil spring rear suspension, Gross Combined Weight Rating (GCWR) has increased to 15,500 pounds, from 14,000 pounds, with the 140.5-inch wheelbase, 5.7-liter engine and 3.92 rear axle. This increased GCWR equates to an increase in tow rating. This improved rating, along with Ram’s industry-first features and impressive ride and handling capabilities, make Ram the most capable light-duty pickup on the market.

The 2010 Ram incorporates a first-in-segment, multi-link coil spring rear suspension that improves ride and handling without sacrificing payload (as much as 1,900 pounds) and towing capability (as much as an estimated 10,450 pounds).

New interior features include fuel-saver indicator on 3.7-liter models, a new premium Tire-pressure Monitoring (TPM) system and Park-Assist indicator in the Electronic Vehicle Information Center (EVIC) display.

Other new features include an iPod® Control that connects most iPod-compatible devices using an iPod Control cable. The cable enables iPod devices to be controlled through Ram’s media center radio or steering-wheel radio controls.

New exterior features include available folding trailer-tow mirrors, integrated trailer-brake controller, power trailer-tow mirrors, electro-chromic mirrors and new 22-inch tires and wheels included in R/T package.

Fuel economy enhancements for 2010 include interactive Decel Fuel Shut Off (iDFSO) on all engines. iDFSO turns off the flow of fuel during vehicle deceleration for improved real-world fuel economy without any noticeable changes in engine performance.

Standard on the 2010 Ram two-wheel-drive regular cab and Quad Cab® models is a 3.7-liter Magnum V-6 engine, generating 210 horsepower (156 kW) and 235 lb.-ft. (319 N*m) of torque.

Other available engines include the legendary 5.7-liter HEMI® V-8 engine with Multi Displacement System (MDS) that produces 390 horsepower (291 kW) and 407 lb.-ft. (548 N*m) of torque and the Flex-fuel 4.7-liter V-8 that generates 310 horsepower (231 kW) and 330 lb.-ft. (447 N*m) of torque.

The 2010 Ram Crew Cab 1500 features an available first-in-segment RamBox cargo management system that provides weatherproof, lockable, illuminated and drainable storage compartments integrated into both cargo-box sides for effortless access and convenience. The RamBox system includes a bed divider/2-foot bed extender for oversize loads and a rail system with sliding, adjustable cleats for infinitely adjustable tie-down capability.

Ram 1500 is available in a regular cab, Quad Cab and crew-cab configuration and offers three box lengths: 8-foot (regular cab), 6-foot 4-inches (regular cab and Quad Cab), and 5-foot 7-inches (crew cab). For 2010, Ram 1500 is available in five distinct trim levels–ST, SLT, TRX, Sport and Laramie.


2010 Chrysler Town & Country and Dodge Journey earn Pet Safe Choice Awards

The Chrysler Town & Country and Dodge Journey have been awarded Bark Buckle UP’s 2010 Pet Safe Choice Awards at the 2010 Chicago Auto Show. The Pet Safe Choice Award is given to vehicles that best accommodate a variety of pet needs, including ventilation for pets and adaptability of third-party pet-travel gear.

“The 2010 Chrysler Town & Country continues to be the best vehicle to transport people, belongings and their pets with minivan-first second- and third-row fold-in-floor Stow ‘n Go seating, large in-floor covered storage bins, low step-in load floor, power-sliding doors and power liftgate,” said Olivier Francois, President and CEO — Chrysler Brand, Chrysler Group LLC.

Bark Buckle UP evaluated vehicles on a variety of criteria, including accommodation of animals and various kennel sizes, ease of pet access within the vehicle, ease of pet entry and exit, pet-friendly interior surfaces and their ease of clean up.

“Pets are an extension of every family, and the Dodge Journey’s best-in-class seating and storage solutions meet the needs of all family members from kids to pets. With features like the available integrated booster seat that accommodates children comfortably, to in-floor storage that keeps all the pet-essentials organized and easy-to-reach, the Dodge Journey makes every trip better for the entire family,” said Ralph Gilles, President and CEO – Dodge Brand, Chrysler Group LLC.

2010 Chrysler Town & Country

With more than 26 years of unsurpassed leadership in minivan engineering and design, Chrysler Town & Country celebrates its 20th year as the segment’s foremost luxury minivan. The 2010 Chrysler Town & Country continues to hit the mark in minivan innovation and value with more than 65 minivan-first features, a contemporary appearance, two distinct seating and storage systems, Stow ‘n Go® and Swivel ‘n Go®, segment-exclusive SIRIUS Backseat TV and more than 40 available safety features.

Commemorating two decades of minivan luxury and innovation, the special-edition 2010 Chrysler Town & Country Walter P. Chrysler Signature Series features an even more luxurious interior with unique two-tone seating with French-seamed stitching, Macassar Range wood trim and satin finishes on the instrument panel and doors to provide added detail. Additional standard features include the minivan-first Stow ‘n Go seating and storage system, Media Center 430 radio with touchscreen and 30-gigabyte hard drive, minivan-first second- and third-row nine-inch dual-DVD entertainment system, heated first- and second-row seating and LED lighting with ambient halo light ring. Unique seven-spoke 17-inch aluminum wheels with platinum-chromed finish, chromed belt, fascia accents and body-side moldings, roof rack with cross bars and “Walter P. Chrysler Signature Series” front door badging enhance this special-edition Chrysler Town & Country’s exterior appearance.

The 2010 Chrysler Town & Country received the U.S. Government’s Five Star crash test rating in both front and side impact tests. The U.S. Manufacturer’s Suggested Retail Price (MSRP) for the 2010 Chrysler Town & Country LX is $25,995 (including $820 destination).

Dodge Journey

The 2010 Dodge Journey redefines the expanding mid-size crossover segment, offering seven-passenger seating, safety and security, cargo flexibility and great all-weather driving capability. Add in its youthful, sporty look, fun-to-drive dynamics, innovative features and 25-mpg highway fuel-efficiency, and Dodge Journey gives customers the complete value package.

With the simple turn of a lever, Dodge Journey’s available 5+2-passenger-seating system quickly folds the Tilt ‘n Slide(TM) second-row seat cushion upward and slides the entire seat forward, allowing third-row passengers easy in-and-out access. Two available integrated child booster seats, a first in the mid-size crossover segment, quickly pull out from the second-row seat cushion, eliminating the need to transport bulky child seats. Spacious storage bins, including the Flip ‘n Stow(TM) front-passenger seat concealed storage bin, Chill Zone(TM) glove box beverage cooler and second-row dual in-floor storage bins with liners are easy to reach.

In-vehicle technologies include Media Center(TM) 730N with navigation, 30-gigabyte hard drive with voice commands, iPod® Control, Uconnect Phone and real-time traffic monitoring. Rear-seat passengers will enjoy the available rear-seat entertainment system with a nine-inch screen, two wireless headphones and available SIRIUS Backseat TV(TM).

Source: Chrysler Group LLC


Dodge: The full-of-life brand delivers more style, capability and value than ever before

The Dodge Car brand heads into the new calendar year with added driving excitement and numerous product enhancements that deliver more performance, capability and style.

“For 2010, the Dodge brand’s new lifestyle model lineup delivers rides with more excitement, features and value than ever before,” said Ralph Gilles – President and CEO, Dodge Brand, Chrysler Group LLC. “From the restyled interior of the new Dodge Caliber, to the 23 percent more standard horsepower in the re-excited Dodge Nitro lineup, to the new content-loaded Dodge Journey and Dodge Avenger models, we have packed in more features throughout the Dodge product lineups to empower our customers to do more, have more fun and live their lives to the fullest.”

New 2010 Dodge Journey models: more capability, value and refinement

Delivering more excitement, functionality and value, the 2010 Dodge Journey offers several all-new models packed with upgraded features, all-wheel-drive capability at a best-in-class price and seven-passenger seating to give customers everything they need packaged at a value they can afford.

Dodge has taken “base model” out of its vocabulary. Compared with its previous lineup, the new entry-level Dodge Journey model gives customers a slew of standard features, including 17-inch aluminum wheels, cruise control, sunscreen glass, body-color mirrors, floor mats and passenger grab handles. A standard fuel-efficient 2.4-liter World Engine powers the Dodge Journey and delivers 25 miles per gallon (mpg) highway fuel economy. The U.S. Manufacturer’s Suggested Retail Price (MSRP) for the 2010 Dodge Journey is $20,995 (including $675 destination).

For young families who need more seating, the Express package on the entry-level Dodge Journey model includes 5+2 Flexible Seating, providing a third row that allows owners to comfortably seat seven passengers. MSRP for the Dodge Journey with the Express package is $21,995 (including $675 destination).

For customers who want more power, the all-new Hero package adds a powerful 3.5-liter V-6 engine that delivers 35 percent more power and 40 percent more torque. This quality-proven 235 horsepower (175 kW) 3.5-liter V-6 engine with dual exhausts paired with a six-speed transmission adds more capability, driving performance and 24 mpg highway fuel economy to the Dodge Journey, as well as seven passenger seating. MSRP for the 2010 Dodge Journey with the Hero package is $22,995 (including $675 destination).

With its best-in-class price–and the ultimate value in the 2010 Dodge Journey lineup–the all-new Dodge Journey Hero package also features an available electronically controlled all-wheel-drive (AWD) system. The fun-to-drive 3.5-liter V-6 engine with dual exhausts and six-speed Auto Stick transmission, as well as 19-inch aluminum wheels, are standard. MSRP for the 2010 Dodge Journey with the Hero package and AWD is $23,995 (including $675 destination).

Attracting singles and young families looking for style, performance and capability, the new Dodge Journey Heat model includes Uconnect(TM) Phone, iPod® Control, SIRIUS Satellite Radio, auto-dimming rear-view mirror, remote start, Electronic Vehicle Information Center (EVIC), HomeLink universal transceiver, tonneau cover and six premium speakers with subwoofer. In addition to its 3.5-liter V-6 engine with six-speed Auto Stick transmission, Dodge Journey Heat features five-passenger seating, a tri-folding cargo-load floor with additional storage space beneath, 19-inch aluminum wheels and large chromed-tip dual exhausts. MSRP for the 2010 Dodge Journey Heat is $24,995 (including $675 destination).

A true family vehicle loaded with comfort, premium amenities and refinement–the new 2010 Dodge Journey Crew adds even more standard features to the well-equipped Dodge Journey Heat model, including the 5+2 Flexible Seating Group for seven-passenger seating, automatic climate control, premium gauge cluster, 9-inch rear DVD entertainment system, chromed interior accents, chromed roof rack, chromed door handles, 19-inch painted machined wheels and body-color side sills. MSRP for the 2010 Dodge Journey Crew is $25,995 (including $675 destination).

For luxury-minded customers who want it all, the new Dodge Journey Uptown takes it up a notch with leather-trimmed seven-passenger seating, power sun roof, Media Center 730N navigation system with 30-gigabyte hard drive and real-time traffic monitoring, Parkview(TM) rear back-up camera, rear-seat DVD entertainment system, 19-inch chromed wheels, and chromed body-side molding. MSRP for the 2010 Dodge Journey Uptown is $29,995 (including $675 destination).

All Dodge Journey models offer all-weather AWD capability with an Electronically-controlled Coupling (ECC) for instant torque transfer to the rear wheels when needed. The ECC delivers up to 50:50 front/rear torque bias for maximum all-weather traction.

The 2010 Dodge Journey also is a 2010 Top Safety Pick according to the Insurance Institute for Highway Safety (IIHS).

2010 Dodge Caliber: all-new interior and new model lineup

The Dodge Car brand’s compact car gets an all-new refined interior for 2010. Executed with premium materials and detailed craftsmanship, Caliber has an all-new instrument panel design that features a more integrated look and improved ergonomics.

New for 2010 are an additional cubby storage space, center storage bin, larger climate controls and seamless passenger airbag cover. Bright Satin Silver accents add contrast to Dodge Caliber’s interior design, while chromed accents brighten heating, ventilation and air conditioning (HVAC) vents, shift bezel, door handles and cluster rings. New door-trim panels and center console with armrest split-lid feature padded soft-touch materials for improved passenger comfort.

In addition, the new 2010 Dodge Caliber features new lifestyle-oriented models (Express, Mainstreet, Heat, Uptown and Rush) bundled with more features.

For customers looking for efficiency and value, the new 2010 Dodge Caliber Express delivers with standard Uconnect Phone, iPod Control, auto-dimming rear-view mirror, SIRIUS Satellite Radio, power windows, mirrors and locks, 115-volt power outlet, cruise control, remote keyless entry, tonneau cover, air conditioning, four-wheel Anti-lock Brake System (ABS) and 2.0-liter 16-valve World Engine with fuel-efficient five-speed manual transmission capable of 31 mpg on the highway. MSRP for the 2010 Dodge Caliber Express is $17,510 (including $630 destination).

The new Dodge Caliber Mainstreet offers the features of the Dodge Caliber Express with added capability and style featuring standard 17-inch aluminum wheels, chromed crosshair grille, body-color door handles, fog lamps, folding front-passenger seat, 60/40 split-folding and reclining rear seat, touring suspension, tachometer and 2.0-liter 16-valve World Engine with second-generation Continuously-variable Transmission (CVT2). MSRP for the 2010 Dodge Caliber Mainstreet is $18,890 (including $630 destination).

For customers looking for capability combined with added technology and refinement, the new Dodge Caliber Uptown adds automatic climate control, five-passenger leather seating, power driver’s seat and four-wheel Anti-lock disc Brakes (ABS) to the Caliber Mainstreet. The Premium Sound Group kicks-up the tunes with the MusicGate Power(TM) nine-speaker Boston Acoustics system, steering-wheel mounted audio controls and two articulating liftgate speakers. MSRP for the 2010 Dodge Caliber Mainstreet is $20,625 (including $630 destination).

Compact car buyers looking for a sportier ride have two options from which to choose. The all-new Dodge Caliber Heat model takes the Caliber Mainstreet model and adds a sport-tuned suspension, 18-inch polished-aluminum wheels, four-wheel Anti-lock disc Brakes (ABS), performance steering, color-keyed instrument panel and seats, B- and C-pillar blackout accents and five-speed manual transmission. MSRP for the 2010 Dodge Caliber Heat is $18,625 (including $630 destination).

And for more power, Dodge Caliber Rush includes a unique five-speed manual transmission mated to a larger 2.4-liter World Engine with 172 horsepower (128 kW) and 165 ft.-lb. (224 N*m) of torque. Equipment differences from the Caliber Heat include 18-inch chrome-clad wheels, SRT-designed spoiler, automatic climate control, Premium Sound Group, Media Center 430 radio with touchscreen and 30-gigabyte hard drive. A CVT2 with Auto Stick is optional. MSRP for the 2010 Dodge Caliber Rush is $20,625 (including $630 destination).

The all-new Dodge Caliber lineup will arrive at Dodge dealerships nationwide in the first-quarter of 2010.

All-new Dodge Nitro model lineup gives more bang for your buck

The Dodge Nitro lineup has been revised and renamed for 2010, offering new exterior and interior styling and new standard features and safety equipment for 2010. These new models (Heat, Detonator and Shock) provide Nitro customers with more standard content, including a standard 4.0-liter V-6 engine, 20-inch aluminum wheels, eight premium speakers with a 368-watt amplifier and 9-inch subwoofer, deep-tinted glass, Uconnect Phone, iPod Control, SIRIUS Satellite Radio, auto-dimming rear-view mirror, speed control and security alarm.

In addition to the curb appeal gained from its 20-inch painted Mopar® aluminum wheels and body-color grille with bright billets, the 2010 Dodge Nitro Heat packs a punch with 23 percent more horsepower and 12 percent more torque than the previous entry-level model. With its aluminum 4.0-liter overhead cam V-6 engine, the Nitro Heat, and the entire Nitro lineup, delivers 260 horsepower (194 kW) and 265 lb.-ft. (359 N*m) of torque with a five-speed automatic transmission. MSRP for the 2010 Dodge Nitro Heat is $23,995 (including $745 destination).

The Dodge Nitro Detonator offers new exterior design cues, as well as standard interior and safety features that were previously optional on the former SXT model. The new Dodge Detonator model features 20-inch Mopar polished/painted aluminum wheels, hood decal, eight speakers plus subwoofer, remote start, ParkSense® rear-park assist and color-keyed premium cloth interior that matches the exterior paint color. MSRP for the 2010 Dodge Nitro Detonator is $25,995 (including $745 destination).

The Dodge Nitro Shock adds heated leather seats and a sun roof to the Nitro Detonator model. MSRP for the 2010 Dodge Nitro Shock is $26,995 (including $745 destination).

The new 2010 Dodge Nitro lineup is now available in nine exterior colors, including Detonator Yellow Clear Coat (late availability).

New 2010 Dodge Avenger: standard connectivity features = more fun-to-drive

Dodge Avenger combines bold, aggressive Dodge styling with innovative interior features, high levels of safety and reliability, exhilarating performance and excellent fuel efficiency of 30 mpg on the highway. The new Dodge Avenger lineup includes two new models (Express and Heat) that are loaded with standard features.

The all-new Dodge Avenger Express is priced $1,000 less than the previous entry-level model and adds Uconnect Phone, iPod Control, auto-dimming rear-view mirror, SIRIUS Satellite Radio, power driver’s seat, heated premium cloth seats, heated exterior mirrors, leather-wrapped steering wheel and shift knob, chromed interior accents, Media Center 430 radio with touchscreen and 30-gigabyte hard drive, steering-wheel mounted audio controls, 17-inch aluminum wheels, chromed crosshair grille and 2.4-liter World Engine with automatic transmission. MSRP for the 2010 Dodge Avenger Express is $19,970 (including $740 destination).

In addition, the new Dodge Avenger Heat adds to the Avenger Express’ high level of content with an MSRP $1,500 less than the model it replaces. The Avenger Express includes fog lamps, rear spoiler, 18-inch aluminum wheels, body-color crosshair grille and six Boston Acoustics speakers. An optional Boost package adds more performance with a 235 horsepower (175 kW) 3.5-liter V-6 engine, chromed dual exhausts, sport-tuned suspension, performance steering and six-speed transmission with Auto Stick. MSRP for the 2010 Dodge Avenger Heat is $20,970 (including $740 destination).

The 2010 Dodge Avenger, with Electronic Stability Control (ESC), is a 2010 Top Safety Pick according to the IIHS.

Dodge Challenger’s Gone Plum Crazy

Combining two legendary icons of Dodge pony-car history–HEMI V-8 power and Plum Crazy Pearl Coat paint–the new Plum Crazy limited-edition 2010 Dodge Challenger R/T Classic and SRT8 performance coupe deliver more excitement to the streets. Both Dodge Challenger models deliver the best of modern American muscle-car characteristics–unmistakable design, world-class handling, powerful HEMI® V-8 engines and technology–now with an extra dose of nostalgia.

For the hardcore Dodge enthusiast, all-new Katzkin leather seat sets are available in bright white with Plum Crazy piping to highlight these unique Dodge Challengers’ exterior paint and stripes. Additional Katzkin leather seat seats are available directly through Mopar®.

Dodge Challenger R/T Classic Plum Crazy models feature dual-wide A-line body-side R/T stripes in matte black or new bright white. Completing the look are “Challenger” fender badges in classic script, large 20-inch polished-aluminum heritage wheels with all-season performance tires, classic egg-crate grille with heritage “R/T” badge, body-color rear spoiler, functional hood scoop and bright racing style fuel-filler door.

Delivering even more punch, the 2010 Dodge Challenger SRT8 Plum Crazy edition delivers even more exclusivity with a 6.1-liter HEMI V-8 engine producing 425 horsepower and 420 lb.-ft. of torque, performance-tuned ride and handling, benchmark braking and race-inspired interior with unique SRT-designed appointments and exterior-matching SRT performance seats with Plum Crazy accented stripe.

The MSRP for the new 2010 Dodge Challenger R/T Classic in Plum Crazy Pearl Coat is $35,140, while the high-performance SRT8 model is $44,155 (both prices include $725 destination). Both Plum Crazy models are available for ordering now at Dodge dealerships nationwide.

The ultimate American performance car icon: Dodge Viper SRT10

For the final year of production for the current generation Dodge Viper SRT10, Dodge plans to deliver a vehicle lineup like no other since the introduction of the iconic American sports car in 1992.

The heart of the 2010 Dodge Viper SRT10 remains the venerable 8.4-liter (510 cu. in.) V-10 engine that produces 600 (450 kW) horsepower and 560 lb.-ft. (760 N*m) of torque. Benchmark performance numbers, including 0-60 mph in less than 4 seconds, quarter-mile time in the mid 11-second range and 0-100-0 mph in 11 seconds flat and a top speed of 202 mph, continue to prove how the serious, race-inspired, street-legal two-seater performs without apology.

Body style offerings remain unchanged with the availability of Roadster and Coupe models along with the ACR (American Club Racer) package. Approximately 500 vehicles will be built for the 2010 model year.

With the introduction of two new exterior colors-Toxic Orange Pearl Coat and Bright Silver Metallic Clear Coat-Dodge Viper SRT10 is now available in 12 different colors, the most regularly available choices in one model year. And with six stripe options in the new wider configuration, five different interior color combinations, four different wheel choices and three available interior bezels; the 2010 Viper SRT10 will be available in more than 7,600 combinations–the most for any one model year–significantly adding to the exclusivity of each car like never before.

New across the Viper lineup is a shorter fifth gear ratio (changing from 0.74 to 0.80) for improved high-speed acceleration and higher straightaway speeds. Acceleration from 0-200 mph has improved by 14 seconds. This improvement is a direct result of the Chrysler Group LLC Street and Racing Technology team’s experience at the 12.9-mile Nurburgring Nordschleife circuit in Germany, where during the lap-record run in 2008, it was found that a revised gear ratio would have resulted in higher top gear acceleration and a quicker lap time.

Viper SRT10 ACR

The Dodge Viper SRT10 ACR receives a new short-throw shifter in 2010 for enhanced driver experience and better performance. The rear wing profile and end plates are redesigned to further optimize the vehicle aerodynamics and improve rear yaw downforce. These changes, combined with the new fifth gear ratio, result in an increased top speed of 4 mph (to 184 mph for the ACR model).

The enhanced four-wheel independent suspension features high-performance aluminum control arms and knuckles, and KW suspension with two-way adjustable competition coil-over shock absorbers with remote reservoirs.

The aerodynamic package features a carbon fiber “fanged” splitter in front and adjustable carbon-fiber wing with seven-position stanchions that allow as much as 1,000 lbs. of downforce at 150 mph. Lightweight wheels, two-piece slotted StopTech brake rotors and Michelin PS Cup tires round out the Dodge Viper ACR package.

New Special, Limited-edition Dodge Viper Models

Numerous special, limited-edition models are planned for the 2010 model year, including the Dodge Viper ACR 1:33 Edition, which will pay tribute to the new production car lap record set on Nov. 24, 2009 at Laguna Seca raceway. The unique two-tone Black Clear Coat/Red Clear Coat exterior color scheme on this model is the opposite form of the original Viper ACR. Interior features include piano black console bezels with red gauge highlights complemented with red accent stitching in the seats. Only 33 cars will be produced as 1:33 Edition Viper ACR models.

Additional special edition models will be announced closer to their individual introductions.

Source: Chrysler Group LLC


Dodge introduces performance appearance package for Challenger

Mopar Gives Challenger the Scoop, Further Enhances Look of Brand’s Iconic Muscle Car

Mopar is giving Dodge Challenger even more of a muscular appearance.

“Our mission at Mopar is to add value to all of our brands,” said Pietro Gorlier, President and Chief Executive Officer, Mopar Service, Parts and Customer Care, Chrysler Group LLC. “Our ‘Moparized’ Dodge Challenger is a great example of how we can further enhance the value of all of our Chrysler, Jeep®, Dodge Car and Ram Truck vehicles.”

Mopar’s new exterior appearance package is now available as a factory production option. The exterior includes a unique body-color hood with scoop, body-color rear “Go-Wing” spoiler and strobe stripe performance graphics. An interior appearance package is also available and includes a Mopar-branded T-handle shifter, bright pedal kit (automatic only), bright door-sill guards, premium carpet floor mats and a full vehicle cover to protect this prized possession.

“We worked closely with Mopar to further enhance the appearance of Dodge’s modern-day muscle machine,” said Ralph Gilles, President and Chief Executive Officer, Dodge Car Brand. “Our additional design cues effectively communicate the vehicle’s world-class handling, performance and cutting-edge technology.”

The Manufacturer’s Suggested Retail Price (MSRP) for the exterior package is $1,995. The MSRP for the interior package is $945 for the automatic transmission and $780 for the manual transmission. Both options are available on SE and R/T models in the following colors: TorRed, Bright Silver Metallic, Brilliant Black Crystal and Bright White.

Source: Chrysler Group LLC